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Money Matters
         PAGE 24                                                                                           IDAHO SENIOR INDEPENDENT  •  APRIL / MAY 2021






               Be an Activist Investor











      BY JAMES PATTERSON


      (SENIOR WIRE) Seniors should be activist
      investors. We have an obligation to fight
      for  our  right  to  be  heard  by  corporate
      management. Become an activist inves-
      tor by reading corporate filings, staying
      abreast of current economic and financial
      news,  communicating  with  corporate
      management,  and  attending  corporate
      annual meetings if possible.
          Investors should pay close attention to
      corporate fees paid to accounting practices
      and legal firms. Exorbitant fees without
      detailed justification could undercut your
      investments. You can find legal fees paid
      in a corporation’s public filings.
                                                         Activist investors fight for their right to be heard by corporate management. They read corporate filings,
        7736 W. Fairview Ave.                            stay abreast of current economic and financial news, communicate with corporate management, and
        Boise
        208-376-6981                                     attend corporate annual meetings when possible © Funtap, Bigstock.com.
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                                                            At annual meetings, you can request the            Another important way to develop skills
                      FAMILY FUN CENTER
               Locally Family Owned & Operated Since 1974  CEO and/or board members give detailed          as an activist investor is to submit operations
                   Join us Mondays For                   explanations for these fees. If management        and customer service reports to corporate
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            Receive 2 extra Ride Tickets w/ purchase of Monday Special  has difficulty explaining fees, then you   management. If, say, you own airlines stocks,
                    Grandparents Ride FREE all day       might want to involve federal oversight           then you could report, favorably or negatively,
                Grandkids eat FREE with Adult Food Purchase
                   Over 47 Years of Affordable Family Fun!  agencies, like the Securities and Exchange     on a flight and the personnel.
                                                         Commission (SEC).                                     It is my experience that CEOs genuinely
             Centennial Manor                               If you are a senior investor whose life-       enjoy reading operations and customer
        661 S Curtis Rd • Boise, ID 83705 • 208-344-2164  style depends on healthy dividends from          service reports from all customers. They
                                                         your investment, then stock activism must         especially  like  favorable  reports  from
         •       Senior (62+) and Eligible               be your passion. If corporate response to         stockholders. Negative reports can help
         •       Disabled (18+) Apartments
         •       Rent Based on Income                    your investment questions is not to your          management resolve problems before they
         •       Ground Floor Facility                   liking, then the SEC is the agency to contact.    have a negative impact on stock price.
         •       Accessible Units (4)
         •       One Bedroom and Studio                     The basis for many SEC complaints is a             Activist  investors  do  not  file  these
                                                         concern that CEOs are withholding import-         reports  merely  to  annoy  CEOs.  We  file
             Retirement Housing Foundation • 911 Studebaker Rd
             Long Beach, Ca 90815-4900 • TDD 800-545-1833  ant financial information from investors.       them because we want a positive experi-
                                                         A complaint of this sort is serious and will      ence with the corporation. This is valuable
                                                         generate the attention investors need to          market intelligence for management. It
                                   Government Subsidized
                                      Apartments for     decide whether to hold or sell their stock.       is a secondary benefit of a stockholder’s
                                    Self-Reliant Elderly    “Playing the SEC card,” as this tactic is      investment in the corporation.
            senior living                                called, signals you as an activist investor           Granted, not everyone has immediate


        • A Loving Family Atmosphere                     to corporate management. Today, if one            access to CEOs for the purpose of reporting
        • Home Cooked Meals Every Day                    should post an SEC letter to social media –       lackluster customer service. Instead, con-
        • On Site Beauty Parlor & Laundry Units
                                                         then corporate management could respond           sider phone calls, emails, or Tweets to the
        208-454-0004 • 612 W Logan St, Caldwell          to your concerns more quickly.                    corporation’s customer service department.
        LoganParkSeniorLiving.com
                                                                                                                                    Tweets to the CEO
                                                                                                                                    may also be help-
                                                                                    A LITTLE CHICKEN TALK...                        ful. As a last resort,
                                                                                    Submitted by Julie Fink-Brantley                I have sent hand-
                                                                                    One  day  a  first-grade  teacher  was          written  messages
                                                                                    reading the story of Chicken Little to          to CEOs by postcard
                                                                                    his class. He came to the part where            when I was without
                                                                                    Chicken Little goes to the farmer and           Internet access.
                                                                                    says, “The sky is falling!”                         By   w h at ever
         A leading healthcare provider in rehabilitation and skilled                The teacher then asked his students,            means, be an activ-
         nursing care. We provide personalized care for each of our
         patients that enhance their well-being and quality of life.                “And what do you think the farmer               ist investor for best
                                                                                    says?”                                          results. ISI
         • Transitional care                                                        One little girl raised her hand and said,
         • Long-term care
         • Specialized memory care                                                  “I think he said, Holy Moley—a talking          James Patterson is a finan-
                                                                                    chicken!”                                       cial literacy advocate based
         Compare  us  with  other skilled  nursing facilities  at                                                                   in Washington, D.C.
         Medicare.gov nursing home compare.
         601 West Cameron Avenue • Kellogg
         Give us a call at: 208.784.1283
         www.mountainvalleyofcascadia.com
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